As BT gains momentum, it would seem that a famous quip attributed to John Wannamaker from more than 140 years ago -- "Half the money I spend on advertising is wasted; the trouble is I don't know which half" -- may soon become an antiquated notion.
イーマーケッターによると、ティックトックの利用者の10％を占めているアメリカの利用者は、ティックトックの広告収益の41％を生み出している。 US TikTok users are worth 4x more to advertisers than the global average https://www.emarketer.com/content/us-tiktok-users-worth-4x-more-advertisers-than-global-average