アルティメーターグループがネイティブ広告を解説。記事のように見せる広告を何でもネイティブ広告と呼ぶのはいかがなものか。
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Defining and Mapping the Native Advertising Landscape
http://www.altimetergroup.com/research/reports/defining-mapping-native-advertising-landscape
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Defining and Mapping the Native Advertising Landscape
http://www.altimetergroup.com/research/reports/defining-mapping-native-advertising-landscape
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