MRCがオーディエンスベース測定の標準仕様を策定して公開。
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MRC Digital Audience-Based Measurement Standards (Final Version 1.0)
http://www.mediaratingcouncil.org/MRC Digital Audience-Based Measurement Standards Final 1.0.pdf
A Guide for Marketing and Media Professionals
http://www.mediaratingcouncil.org/MRC Digital Audience Guide Users Guide_Final.pdf
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MRC Digital Audience-Based Measurement Standards (Final Version 1.0)
http://www.mediaratingcouncil.org/MRC Digital Audience-Based Measurement Standards Final 1.0.pdf
A Guide for Marketing and Media Professionals
http://www.mediaratingcouncil.org/MRC Digital Audience Guide Users Guide_Final.pdf
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