オーストラリアのIABが、ソーシャル広告を効果的に展開するためのガイドラインを発行。
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Best Practice Guideline for Paid Social Advertising
http://iabaustralia.com.au/sitecore/shell/Controls/Rich%20Text%20Editor//-/media/IAB/Resources/Presentations%20and%20Guidelines/Social%20Advertising%20Paid%20Guidelines%20April%202013.pdf
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Best Practice Guideline for Paid Social Advertising
http://iabaustralia.com.au/sitecore/shell/Controls/Rich%20Text%20Editor//-/media/IAB/Resources/Presentations%20and%20Guidelines/Social%20Advertising%20Paid%20Guidelines%20April%202013.pdf
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